"What we need is not more splash about the latest Nature paper... What we need is more articles on what evolution is and why it's so important. If science writers were really in the business of communicating science to the public then that's what they would be writing about. That, and topics like; what is DNA, how do genes work, what's in your genome, what causes speciation, why bacteria are important etc. etc.(And for "evolution", read "climate change.")
The public needs to know the basics and they need to appreciate excitement of understanding what life is all about. They need Biology 101, not some senior level course that focuses on the latest research.
Just once, I'd like ... the science journalists [to] admit that they have been remarkably unsuccessful at educating the general public about science. Instead of telling us how to fit into the current failed system, I'd like them to ask us how they can change the way they write about science in order to advance science literacy."
Informal assessment of what climate outreach is currently happening & being funded, and what needs to be. Touchstone: selected findings & recommendations from the NRC's 2010-2011 America's Climate Choices assessment reports.
Monday, July 9, 2012
Sandwalk/Larry Moran on science communication that matters
Read Larry Moran's blogpost Communicating Science to Society - in short, we need less news and more explainers. Excerpt:
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